The Electronic Retailing Association

ERA Europe Board of Directors

Maja Umek, International Sales Director at Studio Moderna, and Chairwoman of ERA Europe

Maja Umek is Slovenian and joined Studio Moderna straight from university in 1996 with a BA in Marketing. She worked her way up, gaining experience in the call center, as Product Manager, Director of the International team, Head Buyer and has recently changed position to lead Studio Moderna’s International Sales of their proprietary brands and products.

Maja has excellent industry knowledge and her expertise in working in multicultural environments is allowing her to successfully manage projects and business relationships throughout the world. Maja is the newly elected Chairwoman of ERA Europe and will hold the position until 2019.

Ken Daly is CEO of JML, and Treasurer of ERA Europe.

Ken joined an embryonic JML in 1994, initially in a sales role, following a background in electronic engineering. Ken then held a variety of positions helping to lead the company’s expansion, becoming CEO in 2012. JML, the innovative consumer product group with global sales through retail distribution, ecommerce and TV home shopping, now employs nearly 250 people in the UK & Ireland and has distribution partners in over 70 international markets.

Vera Nickel VP Media Law, Media Politics & Distribution, Home Shopping Europe GmbH, and Chairwoman of the ERA Europe Public Affairs Committee

Vera joined Home Shopping Europe GmbH in 2003. She is responsible for the media law, media politics and distribution of the channels HSE24, HSE24 EXTRA and HSE24 TREND, which reach over 40 mio. German speaking households. She is on the Board of VPRTs TV and Multimedia committee (German Association of private broadcasters) and co-chairs the working committee of independent broadcasters within VPRT. Prior to HSE she worked in Canada for a joint venture of the Government of Quebec, a technology company (Mediagrif Inc) and in the wine industry, for Global Wine & Spirits. She holds a law degree from Ludwigs-Maximilians-University in Munich and is a Member of the Munich Bar Association.

Dieter Schneider, CEO MediaShop Holding Group, Chairman of the ERA Europe Self-Regulation Committee
Bio coming soon!


Andrew Malcher, Co-Founder and Executive Chairman, High Street TV, UK, and Chairman of the Membership and Conference Committee

Andrew Malcher is a successful entrepreneur who has founded and successfully sold a number of DRTV, retail and broadcast businesses. These include the American Shopping Network, The Golf Channel UK and JJB Sports TV. He has over 20 years’ experience in the DRTV industry, leading him to his current role as co-founder and Executive Chairman of High Street TV - a Global Multi Channel retailer innovating, sourcing and selling leading lifestyle brands. The Group owns five 24 hour shopping channels in the UK, operates across over 80 international territories and was recently recognised as one of the UK’s fastest growing companies in the Sunday Times Fast track awards.

Isabelle Fournier, Deputy Managing Director at Ventadis (M6 Group) and ERA Europe Board Member

Isabelle Fournier is Deputy Managing Director at Ventadis (M6 Group) After graduating from a major Business School in France, Isabelle Fournier joined Home Shopping Service/M6 group in the International Department in 1994. In 1997, she was appointed as General manager for Canada where she started and developed the groups Canadian subsidiary. In 2003, she moved to the Netherlands to launch and develop HSS Infomercial activities on the RTL group Channels. Back in France since 2009, Isabelle Fournier handled the Marketing and Production departments for the group and in 2012 became Deputy Managing Director of the Teleshopping division, Ventadis.

Sylvie Mouradian, Head of Product Marketing, TELESHOPPING, TF1 and ERA Europe Board Member
Sylvie is currently Head of Product Marketing at Téléshopping, TF1, in France. Her career began in 1992 in the DRTV business, introducing Ktel Inc in France as the Managing Director of the French subsidiary. She then went on to hold various positions including retail developer, senior buyer and merchandiser, and experienced live shopping when she joined the 24 hour Belgian network in partnership with HSE24 where she was responsible for the Jewelry & Collectibles categories and Event Planning. She also joined the HSS team, working on the launch of their 24 hour home shopping channel.


Dr. Sergei Mazourik, Chairman of the Board, Sankom, Switzerland and ERA Europe Board Member

Dr. Mazourik, MD, PhD is an abdominal and orthopaedic surgeon, with over 30 years of practical and R&D experience. He has more than 100 scientific publications and about 100 patents in different countries.

Dr. Mazourik is author of numerous books. His worldwide bestseller “Intuitive Nutrition. How to Get Guaranteed Weight Loss” was translated into 18 languages and successfully published and republished in many countries. Dr. Mazourik is also a Founder and General Director of World Health Nutrition Organization (WHNO) SA, Switzerland (

Bernie Veldhoen, CEO Tommy Teleshopping, The Netherlands and ERA Europe Board Member.

Bio Coming Soon!