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The ERA Europe Newsletter

The ERA Europe News Summer Edition 2018 is now available

Get up to date with Julian Oberndörfers special report on 'The State of the Industry' and don't miss the in-depth photo reports fom the Seville Conference including several features on the EMMA awards, a review of the 4th MCMS Congress and first feedback from the first Business Speed Dating Event for first timers to the conference. There are also articles by the MCMS expert panelists on 'AI, Data, TV and the future of commerce' as well es key takeaways from presentations on Tribal Marketing, Digital Business Transformation and Alibaba's Digital Experience Shopping.

The experts who have written for this edition include: Dimitris Karamitsos, whose article 'AI and Machine Learning for a new generation of marketing and content generation' discusses how these new technologies can benefit you today, Charles Dawes highlights 3 technology trends that are making a difference, and Tom Bowers' gives us his recommendations on 'Opportunities in viewer and consumer interaction and the importance of offering customers engaging visual content with the right technology'.

Other newsletter features include industry news about the recent launch of TV Mall, the first TV shopping channel in South Africa, news about the merger of TVO with Cyfrowy Polsat and about JML's co-operation with Tristar. There are also the regular bulletins from the Self-regulation and Public Affairs committees.

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If you have any comments or would like to submit news or articles, we would be delighted to hear from you.

Best regards,
The ERA Europe News Team