The Electronic Retailing Association

About ERA Europe

The Electronic Retailing Association Europe (ERA Europe) is the Association for the Multi-Channel Home Shopping Industry. ERA Europe is the voice and network for businesses that offer innovative products to consumers through audio visual presentation, the internet and other electronic media, according to a recognised code of ethics. ERA Europe advocates and supports the interests of our members and their customers in Europe and the Middle East. Currently ERA Europe represents the interests of circa 70 European and Middle Eastern members.

• We are the only global network representing the Multi-Channel Home Shopping Industry.

• Every year we host the largest European Home Shopping conference

• We represent the interests of our members and the European Home Shopping Industry, 
providing advocacy with European and national institutions.

• We guarantee best practice industry standards for consumers through our consumer protection programme

The ERA Europe Team

Dr. Julian Oberndörfer, CEO
Natalie Steyger, Assistant to the CEO
Sabine Christmann, Self-regulation Officer
Amanda Justice, Director of Communication and Marketing.

ERA Europe Board of Directors

Short bios on our Board of Directors.

Website: Members Only Area

We are pleased to present the Members Only section as an important new feature of the ERA website

The Members Only section currently contains a Newsletter Archive for previous editions of the ERA Europe News as well as historical DRTV LAB Reports and Information on Counterfeiting. In due course we will add further Reports, further Information and a List of ERA Members.

The vision is that the Members Only section will grow to contain an archive of information and inside knowledge about our industry. This is a Member Benefit and therefore we have decided should not be generally available to all visitors to our website (which has of up to 200 visitors a day).

Please see below...

ERA Europe Membership

To reflect the diversity of the association, different member company types are separated into different membership categories.

1. Core membership

Core members include electronic retailers and product marketers.

Electronic retailers are defined as companies who sell directly to the consumer via electronic media (home shopping channels, DRTV, Internet, radio, mobile, plus related D2C channels...